INSTAGRAM BUSTS OUT NEW RETRO TV PLAN!
Instagram is bringing back old-school TV, getting its content creators to make longer drama series and shows for the app.
6/22/2026, 2:00:00 PM
Hold on to your remotes, folks, because Instagram just threw a major curveball, and it’s got Hollywood scrambling! The social media giant, known for its quick snaps and even quicker scrolls, is reportedly making a huge play for your eyeballs by venturing into the world of long-form, episodic television. Yes, you read that right. Instagram, the place where filters and fleeting moments reign supreme, is now dabbling in dramas and series, ready to rival your favorite streaming services.
This isn’t some Silicon Valley fever dream, either. The Hollywood Reporter spilled the beans, revealing that the Meta-owned company is looking to the past to define its future, reportedly experimenting with time-honored video formats alongside its roster of creators. Think about it: actual storylines, character arcs, and cliffhangers, all unfolding on a platform traditionally dominated by fleeting stories and perfectly curated feeds.
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